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Global marketing management
by
Kotabe, Masaaki, 1954-
,
Helsen, Kristiaan
Year of Publication
2023
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Global marketing & advertising : understanding cultural paradoxes
by
Mooij, Marieke de, 1943-
Year of Publication
2022
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Global marketing
by
Keegan, Warren J., 1936-2014
,
Green, Mark C.
Year of Publication
2005
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Global marketing and advertising : understanding cultural paradoxes
by
Mooij, Marieke de, 1943-
Year of Publication
2005
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Marketing across cultures
by
Usunier, Jean-Claude, 1929-2005
,
Lee, Julie Anne
Year of Publication
2005
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Marketing across cultures
by
Usunier, Jean-Claude, 1929-2005
Year of Publication
2000
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Marketing across cultures
by
Trompenaars, Fons, 1953-
,
Woolliams, Peter
Year of Publication
2004
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Mezinárodní marketingový management : [globalizace a světové trhy, marketingové plánování a controlling, potenciál a lidské zdroje]
by
Berndt, Ralph, 1947-
,
Fantapié Altobelli, Claudia
,
Sander, Matthias
Year of Publication
2007
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Regionální a mezinárodní marketing
by
Lacina, Karel, 1943-
,
Kala, Tomáš, 1946-
Year of Publication
2003
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Mezinárodní marketing : nové trendy a reflexe změn ve světě
by
Machková, Hana
Year of Publication
2009
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Marketing across cultures
by
Usunier, Jean-Claude, 1929-2005
,
Lee, Julie Anne
Year of Publication
2009
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Global marketing : a decision-oriented approach
by
Hollensen, Svend
Year of Publication
2007
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Essentials of global marketing
by
Hollensen, Svend
Year of Publication
2008
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International marketing : an SME perspective
by
De Búrca, Seán
,
Fletcher, Richard, 1940-
,
Brown, Linden
Year of Publication
2004
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Global marketing
by
Keegan, Warren J., 1936-2014
,
Green, Mark C.
Year of Publication
2008
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Global marketing management : a casebook
by
Quelch, John A., 1951-
,
Bartlett, Christopher A., 1943-
Year of Publication
2006
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Global marketing management
by
Kotabe, Masaaki, 1954-
,
Helsen, Kristiaan
Year of Publication
2008
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Obsah
Biografie
Vydavatelská anotace
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Global marketing and advertising : understanding cultural paradoxes
by
Mooij, Marieke de, 1943-
Year of Publication
2010
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Mezinárodní management a marketing : pro kombinovanou formu studia
by
Buchta, Miroslav, 1941-
Year of Publication
2008
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International marketing
by
Cateora, Philip R.
Year of Publication
2009
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Knihovna UTB
36 results
36
Studovna UH
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eBook
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Topics
export marketing
mezinárodní marketing
38 results
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intercultural communication
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10
interkulturní komunikace
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advertising
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marketing management
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Mooij, Marieke de, 1943-
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Usunier, Jean-Claude, 1929-2005
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Hollensen, Svend
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Lee, Julie Anne
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EBSCO Publishing (firma)
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Green, Mark C.
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