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Creating signature stories : strategic messaging that persuades, energizes and inspires
by
Aaker, David A.
Year of Publication
2018
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Trénink obchodního jednání
by
Khelerová, Vladimíra, 1961-
Year of Publication
1993
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Images of organization
by
Morgan, Gareth, 1943-
Year of Publication
2006
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Obsah
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Marketingové komunikace a image = Marketing communication and image
Year of Publication
2006
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Corporate identity : making business strategy visible through design
by
Olins, Wally, 1930-2014
Year of Publication
1989
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Brand identity now! : [winning brands from around the world]
Year of Publication
2009
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C/id : visual identity and branding for the arts
by
King, Emily
Year of Publication
2006
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Formování image jako nástroje marketingového řízení firmy disertační práce = The formation image as a tool of corporate marketing management
by
Jurášková, Olga
Year of Publication
2010
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Corporate social responsibility : doing the most good for your company and your cause
by
Kotler, Philip, 1931-
,
Lee, Nancy, 1932-
Year of Publication
2005
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Designing brand identity : an essential guide for the entire branding team
by
Wheeler, Alina, 1948-
Year of Publication
2009
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Podnikatelská kultura, image podnikatele a jejich řízení
by
Krechovská, Michaela, 1982-
,
Taušl Procházková, Petra
Year of Publication
2011
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Formování image jako nástroje marketingového řízení firmy = The formation image as a tool of corporate marketing management : teze disertační práce
by
Jurášková, Olga, 1966-
Year of Publication
2011
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Integrovaná komunikace korporací
by
Němec, Petr
Year of Publication
2006
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Corporate reputation and the news media : agenda-setting within business news coverage in developed, emerging, and frontier markets
Year of Publication
2011
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Biografie
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Corporate reputations, branding and people management : a strategic approach to HR
by
Martin, Graeme, 1949-
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Hetrick, Susan
Year of Publication
2006
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Designing brand identity : an essential guide for the whole branding team
by
Wheeler, Alina, 1948-
Year of Publication
2013
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Anotace
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Biografické informace
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European business and brand building
Year of Publication
2012
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Faktory ovlivňující CSR reportování
by
Kašparová, Klára, 1978-
Year of Publication
2012
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Logo & corporate identity
by
Kafka, Ondřej, 1972-
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Kotyza, Michal, 1975-
Year of Publication
2014
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Designing B2B brands : lessons from Deloitte and 195,000 brand managers
by
Martinez Onaindia, Carlos
,
Resnick, Brian, 1974-
Year of Publication
2013
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Library
Knihovna UTB
24 results
24
Flexibooks
1 results
1
Format
Book
24 results
24
eBook
4 results
4
Electronic
3 results
3
Topics
corporate image
image organizace
28 results
28
corporate identity
14 results
14
identita organizace
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14
brand management
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11
řízení značky
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11
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Author
Jurášková, Olga, 1966-
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3
Wheeler, Alina, 1948-
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3
Pavlů, Dušan, 1976-
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Aaker, David A.
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Alwi, S. F. Syed
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Binar, Jan
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případové studie
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monographs
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