Influencer marketing : building brand communities and engagement
Year of Publication 2021
Plný text
Electronic
eBook
Influencing customer demand : an operations management approach
Year of Publication 2021
Plný text
Electronic
eBook
Contemporary advances in food tourism management and marketing
Year of Publication 2023
Plný text
Electronic
eBook
The Routledge handbook of tourism experience management and marketing
Year of Publication 2020
Plný text
Electronic
eBook
Ethics, social responsibility and sustainability in marketing
Year of Publication 2019
Plný text
Electronic
eBook
Ethical branding and marketing : cases and lessons
Year of Publication 2019
Plný text
Electronic
eBook