CB : consumer behavior

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Bibliographic Details
Main Authors Babin, Barry J., 1959- (Author), Harris, Eric G. (Author)
Format Book
LanguageEnglish
Published Boston : Gengage Learning, [2016]
EditionStudent edition 7
Subjects
spotřebitelské chování
consumer behavior
učebnice
textbooks

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 366/BABIN,B.J.

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