Guerilla marketing - ambient marketing a kreatívne príklady krajín V4
Saved in:
| Main Author | |
|---|---|
| Format | Book |
| Language | Slovak |
| Published |
Bratislava : Sosnowiec :
EAMMM - Európska Akadémia Manažmentu, Marketingu a Médií ; Secunda Faciem Scientarum,
2016
|
| Edition | Vydanie prvé |
| Subjects |
Cover
Loading…
MARC
| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 85983 | ||
| 003 | CZ ZlUTB | ||
| 005 | 20190826012048.0 | ||
| 007 | ta | ||
| 008 | 160927s2016 xo a e 000 0 slo d | ||
| 020 | |a 9788097211615 |q (Európska Akadémia Manažmentu, Marketingu a Médií ; |q brožováno) | ||
| 020 | |a 978-83-944718-1-1 |q (Secunda Faciem Scientiarum ; |q brožováno) | ||
| 040 | |a ZLD002 |b cze |e rda | ||
| 043 | |a ec----- | ||
| 044 | |a xo |a pl | ||
| 072 | 7 | |a 658 |x Řízení a správa podniku |2 Konspekt |9 4 | |
| 080 | |a 658.8-028.76 |2 MRF | ||
| 080 | |a 659.113 |2 MRF | ||
| 080 | |a 658.8:316.77 |2 MRF | ||
| 080 | |a (4-191.2) |2 MRF | ||
| 080 | |a (048.8) |2 MRF | ||
| 100 | 1 | |a Wojciechowski, Łukasz P. |7 utb2016924813 |4 aut | |
| 245 | 1 | 0 | |a Guerilla marketing - ambient marketing a kreatívne príklady krajín V4 / |c Łukasz P. Wojciechowski |
| 250 | |a Vydanie prvé | ||
| 264 | 1 | |a Bratislava : |b EAMMM - Európska Akadémia Manažmentu, Marketingu a Médií ; |a Sosnowiec : |b Secunda Faciem Scientarum, |c 2016 | |
| 300 | |a 141 stran : |b ilustrace ; |c 21 cm | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a bez média |b n |2 rdamedia | ||
| 338 | |a svazek |b nc |2 rdacarrier | ||
| 500 | |a Terminologický slovník | ||
| 504 | |a Obsahuje bibliografii a bibliografické odkazy | ||
| 650 | 0 | 7 | |a guerilla marketing |7 ph580609 |z země Visegrádské skupiny |2 czenas |
| 650 | 0 | 7 | |a reklamní strategie |7 ph229515 |2 czenas |
| 650 | 0 | 7 | |a marketingová komunikace |7 ph115228 |2 czenas |
| 650 | 0 | 9 | |a guerilla marketing |z Visegrád Group countries |2 eczenas |
| 650 | 0 | 9 | |a advertising strategy |2 eczenas |
| 650 | 0 | 9 | |a communication in marketing |2 eczenas |
| 655 | 7 | |a studie |7 fd133597 |2 czenas | |
| 655 | 9 | |a studies |2 eczenas | |
| 910 | |a ZLD002 | ||
| 992 | |a BK |b SK | ||
| 993 | |a 201609 |b 4 | ||
| 999 | |c 85983 |d 85983 | ||
| 952 | |0 0 |1 0 |4 0 |6 339138WOJCIECHOWSKILP |7 0 |8 BOOK |9 140491 |a UTBZL |b UTBZL |c 005 |d 2016-09-27 |o 339.138/WOJCIECHOWSKI,L.P. |p 420010166847 |r 2019-08-26 |v 200.00 |w 2019-08-26 |x N:dar; |y 01 | ||