Market : your way to growth : 8 ways to win

"With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies. Market Your Way to Growth presents eight effective ways to grow in even the slowest economy. They include how to increase your marke...

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Bibliographic Details
Main Authors Kotler, Philip, 1931- (Author), Kotler, Milton (Author)
Format Book
LanguageEnglish
Published Hoboken, New jersey : John Wiley & Sons, c2013
Subjects
strategický marketing
strategic marketing
monografie
monographs

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ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 339.138/KOTLER,P.
Status 30 days More Information Location Open access collection Call Number 339.138/KOTLER,P.

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