Deep knowledge of B2B relationships within and across borders
Relationships of individual and groups among three-plus firms represent the cornerstone concept in business-to-business (B2B) contexts. The three-plus firms include manufacturer-supplier to manufacturer-customer to distributor-customer, and facilitators (e.g., transportation and management consultin...
Saved in:
Other Authors | , |
---|---|
Format | eBook |
Language | English |
Published |
Bingley, U.K. :
Emerald,
2013.
|
Series | Advances in business marketing & purchasing ;
v. 20. |
Subjects | |
Online Access | Plný text |
Cover
Loading…