Public relations : the profession and the practice
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Main Author | |
---|---|
Format | Book |
Language | English |
Published |
New York :
McGraw-Hill,
2012
|
Edition | 4th ed. |
Subjects |
Cover
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MARC
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003 | CZ ZlUTB | ||
005 | 20190826004324.0 | ||
007 | ta | ||
008 | 110228s2012 xxua b 001 0 eng d | ||
020 | |a 9780073512051 |q (brož.) | ||
040 | |a DLC |c DLC |d DLC |d ZLD002 | ||
072 | 7 | |a 659 |x Reklama. Public relations. Média |2 Konspekt |9 4 | |
080 | |a 659.4 |2 MRF | ||
080 | |a (048.8) |2 MRF | ||
245 | 0 | 0 | |a Public relations : |b the profession and the practice / |c Dan Lattimore ... [et al.] |
250 | |a 4th ed. | ||
260 | |a New York : |b McGraw-Hill, |c 2012 | ||
300 | |a xix, 372 s. : |b barev. il. ; |c 26 cm | ||
500 | |a Terminologický slovník | ||
504 | |a Obsahuje bibliografie a rejstřík | ||
650 | 0 | 7 | |a public relations |7 ph115957 |2 czenas |
650 | 0 | 9 | |a public relations |2 eczenas |
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655 | 9 | |a monographs |2 eczenas | |
700 | 1 | |a Lattimore, Dan |7 utb2012729625 |4 aut | |
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