Copywriting : podrobný průvodce tvorbou textů, které prodávají
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Main Author | |
---|---|
Format | Book |
Language | Czech |
Published |
Brno :
Computer Press,
2011
|
Edition | Vyd. 1. |
Subjects |
Cover
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MARC
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005 | 20190826003039.0 | ||
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015 | |a cnb002162349 | ||
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035 | |a (OCoLC)707610056 | ||
040 | |a ABA001 |b cze |d ZLD002 | ||
072 | 7 | |a 659 |x Reklama. Public relations. Média |2 Konspekt |9 4 | |
080 | |a 659.131.2 |2 MRF | ||
080 | |a 81'42 |2 MRF | ||
080 | |a (035) |2 MRF | ||
100 | 1 | |a Horňáková, Michaela, |d 1987- |7 vse2011623658 |4 aut | |
245 | 1 | 0 | |a Copywriting : |b podrobný průvodce tvorbou textů, které prodávají / |c Michaela Horňáková |
250 | |a Vyd. 1. | ||
260 | |a Brno : |b Computer Press, |c 2011 | ||
300 | |a 252 s. : |b il. ; |c 23 cm | ||
500 | |a Obsahuje rejstřík | ||
650 | 0 | 7 | |a reklamní texty |7 ph116036 |2 czenas |
650 | 0 | 7 | |a psané texty |7 ph124767 |2 czenas |
650 | 0 | 9 | |a advertising copy |2 eczenas |
650 | 0 | 9 | |a written texts |2 eczenas |
655 | 7 | |a příručky |7 fd133209 |2 czenas | |
655 | 9 | |a handbooks, manuals, etc |2 eczenas | |
910 | |a ZLD002 | ||
992 | |a BK |b SK |d 43 | ||
993 | |a 201105 |b 4 | ||
901 | |b 9788025132692 |f 1. vyd. |o 20110131 | ||
998 | |a 002162349 | ||
999 | |c 59838 |d 59838 | ||
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