Why Mexicans don't drink Molson : rescuing Canadian business from the suds of global obscurity

• Main Author: Mandel-Campbell, Andrea, 1969- (Author)
• Format: Book
• Language: English
• Published: Vancouver : Douglas & McIntyre, 2007
• Subjects: podniky > Kanada; podnikání > Kanada; hospodářská soutěž > Kanada; konkurence > Kanada; globalizace > ekonomické aspekty > Kanada; mezinárodní marketing > Kanada; konkurenceschopnost > Kanada; business enterprises > Canada; business > Canada; competition > Canada; globalization > economic aspects > Canada; export marketing > Canada; competitiveness > Canada; studie; studies
• Physical Description: 328 s. : portréty ; 24 cm
• ISBN: 9781553652250