The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff
Saved in:
| Main Author | |
|---|---|
| Format | Book |
| Language | English |
| Published |
Boston :
Prentice Hall,
c2009
|
| Subjects |
Cover
Loading…
MARC
| LEADER | 00000cam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | 53677 | ||
| 003 | CZ ZlUTB | ||
| 005 | 20190826001925.0 | ||
| 008 | 090109s2009 xxuab 001 0 eng | ||
| 020 | |a 9780137152223 |q (brož.) | ||
| 035 | |a (OCoLC)ocn262433512 | ||
| 040 | |a DLC |c DLC |d BTCTA |d YDXCP |d C#P |d BWX |d OCLCA |d CDX |d DLC |d ZLD002 | ||
| 072 | 7 | |a 658 |x Řízení a správa podniku |2 Konspekt |9 4 | |
| 080 | |a 658.114:004.738 |2 MRF | ||
| 080 | |a 658.8:004.738.5 |2 MRF | ||
| 080 | |a 004.77 |2 MRF | ||
| 080 | |a 316.472.4 |2 MRF | ||
| 080 | |a 004.738.5:316.472.4 |2 MRF | ||
| 100 | 1 | |a Shih, Clara Chung-wai |7 utb2009529933 |4 aut | |
| 245 | 1 | 4 | |a The Facebook era : |b tapping online social networks to build better products, reach new audiences, and sell more stuff / |c Clara Shih |
| 260 | |a Boston : |b Prentice Hall, |c c2009 | ||
| 300 | |a xiv, 236 s. : |b il. ; |c 23 cm | ||
| 500 | |a Obsahuje rejstřík | ||
| 505 | 0 | |a The fourth revolution -- The evolution of digital media -- Social capital from networking online -- Social sales -- Social network marketing -- Social innovation -- Social recruiting -- Engage your customers -- Get your message across -- Build and manage your relationships -- Corporate governance and strategy -- The future of social business | |
| 650 | 0 | 7 | |a elektronické podnikání |7 ph361993 |2 czenas |
| 650 | 0 | 7 | |a internetový marketing |7 ph137251 |2 czenas |
| 650 | 0 | 7 | |a síťové aplikace |7 ph153495 |2 czenas |
| 650 | 0 | 7 | |a sociální sítě |7 ph125817 |2 czenas |
| 650 | 0 | 7 | |a Facebook |7 ph567279 |2 czenas |
| 650 | 0 | 9 | |a electronic business |2 eczenas |
| 650 | 0 | 9 | |a network applications |2 eczenas |
| 650 | 0 | 9 | |a Internet marketing |2 eczenas |
| 650 | 0 | 9 | |a social networks |2 eczenas |
| 650 | 0 | 9 | |a Facebook |2 eczenas |
| 910 | |a ZLD002 | ||
| 992 | |a BK |b SK |d 5 | ||
| 999 | |c 53677 |d 53677 | ||
| 952 | |0 0 |1 0 |4 0 |6 3166SHIHC |7 0 |8 BOOK |9 97822 |a UTBZL |b UTBZL |c 006 |d 2009-10-16 |l 6 |o 316.6/SHIH,C. |p 420010127763 |r 2023-04-17 |s 2023-03-20 |v 549.00 |w 2019-08-26 |x N:nákup; |y 04 | ||