Guerilla marketing : [nejúčinnější a finančně nenáročný marketing!]
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Main Author | |
---|---|
Format | Book |
Language | Czech |
Published |
Brno :
Computer Press,
2009
|
Edition | Vyd. 1. |
Subjects |
Cover
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MARC
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015 | |a cnb001857101 | ||
020 | |a 9788025124727 |q (brož.) | ||
035 | |a (OCoLC)320228022 | ||
040 | |a BOA001 |b cze |d ZLD002 | ||
041 | 1 | |a cze |h eng | |
072 | 7 | |a 658 |x Řízení a správa podniku |2 Konspekt |9 4 | |
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080 | |a 658.8-028.76 |2 MRF | ||
080 | |a 659.1 |2 MRF | ||
080 | |a (035) |2 MRF | ||
100 | 1 | |a Levinson, Jay Conrad, |d 1933- |7 vse2007406109 |4 aut | |
245 | 1 | 0 | |a Guerilla marketing : |b [nejúčinnější a finančně nenáročný marketing!] / |c Jay Conrad Levinson ; [překlad Lucie Schürerová] |
250 | |a Vyd. 1. | ||
260 | |a Brno : |b Computer Press, |c 2009 | ||
300 | |a 326 s. ; |c 23 cm | ||
500 | |a Přeloženo z angličtiny | ||
504 | |a Obsahuje bibliografii a rejstřík | ||
650 | 0 | 7 | |a marketing |7 ph115227 |2 czenas |
650 | 0 | 7 | |a guerilla marketing |7 ph580609 |2 czenas |
650 | 0 | 7 | |a reklama a propagace |7 ph116035 |2 czenas |
650 | 0 | 9 | |a marketing |2 eczenas |
650 | 0 | 9 | |a guerilla marketing |2 eczenas |
650 | 0 | 9 | |a advertising |2 eczenas |
655 | 7 | |a příručky |7 fd133209 |2 czenas | |
655 | 9 | |a handbooks, manuals, etc |2 eczenas | |
765 | 0 | |t Guerrilla marketing |9 Česky | |
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928 | 1 | |a Computer Press | |
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