Building strong brands

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Bibliographic Details
Main Author Aaker, David A., 1938- (Author)
Format Book
LanguageEnglish
Published London : Simon & Schuster, 2002
Subjects
řízení značky
obchodní značky
brand management
brand name products
případové studie
case studies

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status 30 days More Information Location Open access collection Call Number 005/AAKER,D.A.
Status CheckedOut – Due: 18.04.2023 More Information Location Depository Call Number 005/AAKER,D.A.
Status CheckedOut – Due: 25.04.2023 More Information Location Open access collection Call Number 005/AAKER,D.A.
Status CheckedOut – Due: 01.01.2024 More Information Location FaME Call Number 005/AAKER,D.A.
Status CheckedOut – Due: 01.01.2024 More Information Location FMC Call Number 005/AAKER,D.A.
Status CheckedOut – Due: 01.01.2024 More Information Location FMC Call Number 005/AAKER,D.A.

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