Consumer behavior
Saved in:
Main Authors | , , , , |
---|---|
Format | Book |
Language | English |
Published |
Australia :
Cengage,
2021
|
Edition | 2nd Asia-Pacific edition |
Subjects |
Cover
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072 | 7 | |a 366 |x Ochrana spotřebitele. Chování spotřebitele |2 Konspekt |9 18 | |
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080 | |a (075) |2 MRF | ||
100 | 1 | |a Hoyer, Wayne D. |4 aut | |
245 | 1 | 0 | |a Consumer behavior / |c Hoyer, MacInnis, Pieters, Chan, Northey |
250 | |a 2nd Asia-Pacific edition | ||
264 | 1 | |a Australia : |b Cengage, |c 2021 | |
300 | |a xxi, 446 stran : |b ilustrace ; |c 30 cm | ||
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504 | |a Obsahuje bibliografii a rejstřík | ||
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650 | 0 | 9 | |a consumer behavior |2 eczenas |
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655 | 9 | |a textbooks |2 eczenas | |
700 | 1 | |a MacInnis, Deborah J., |d 1958- |7 mzk2017939058 |4 aut | |
700 | 1 | |a Pieters, Rik |4 aut | |
700 | 1 | |a Chan, Eugene |4 aut | |
700 | 1 | |a Northey, Gavin |4 aut | |
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