Contemporary marketing

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Bibliographic Details
Main Authors Kurtz, David L., 1941- (Author), Boone, Louis E., 1941- (Author)
Format Book
LanguageEnglish
Published Australia ; Brazil ; Japan ; Korea ; Mexico ; Singapore ; Spain ; United Kingdom ; United States : Cengage ; 2023
Edition19e
Subjects
marketing
učebnice
textbooks

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Item Description:Terminologický slovník
Physical Description:xix, 400 stran : ilustrace ; 30 cm
Bibliography:Obsahuje bibliografické odkazy a rejstříky
ISBN:978-0-357-46170-9

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