The Routledge companion to contemporary brand management
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Other Authors | , , |
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Format | Book |
Language | English |
Published |
London ; New York :
Routledge, Taylor & Francis Group,
2016
|
Edition | First published |
Series | Routledge companions to business, management and accounting
|
Subjects |
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Physical Description: | xxxii, 583 stran : ilustrace |
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Bibliography: | Obsahuje bibliografii a rejstřík |
ISBN: | 978-0-415-74790-5 9781032242392 |